Growth Strategist · AI Workflow Builder
I design growth systems. I build the AI workflows that run them.
Founder & CEO of Next Revolution Media. Three decades of B2B revenue execution under every architecture decision.
$214K
Monthly revenue record, still standing
30+
Person sales teams led across 10 markets
$1.75M
Product line built from zero in 18 months
120%
YoY growth at Granite Media Partners
The gap I close
Strategy that ships, not just slides.
Sound familiar?
- Your marketing dollars disappear into a black box
- Your strategist hands you a deck — but no one ships the systems
- Your agency sends reports you don't understand
- Your tools don't talk to each other; AI is theory, not deployed
Here's what changes.
- One operator owns the strategy AND the build — no handoff loss
- Attribution that founders, boards, and owners can actually trust
- AI workflows wired directly into the stack you already use
- Production deliverables in 90 days, not 9 months
Capabilities
What I actually do.
Revenue strategy
Pricing, packaging, ICP, channel mix. Sales operating systems that ship product to revenue without theater.
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AI workflow architecture
Production agentic systems on Lovable, Supabase, n8n, and the OpenAI / Anthropic / Google stack — built for SMB economics.
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Platform builds
Newsletter Builder, Platform Builder, SpecBuilder AI, Control Center. Production code, not slideware.
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Fractional leadership
Embedded GTM and AI-ops operator for SMB and growth-stage teams. Outcome-priced, time-bounded.
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How it goes
The process. No proposal theater.
01
Diagnostic
Two-week paid audit. Revenue motion, tooling, where AI buys you 10x and where it's a tax.
02
Plan
One document. Scope, owner, deadline. Investment range. No proposal theater.
03
Build
Hands on keyboard. Production deploys against measurable revenue or efficiency KPIs.
04
Operate
Daily ownership of the system until it runs without me. SLA-grade reliability before handoff.
05
Hand off
Runbook, dashboards, hiring scorecard for the operator who replaces me. Quiet exit by design.
Meet the operator
Built by a 30-year B2B operator who learned to ship.
I spent three decades running revenue at media, AdTech, and digital companies. Built territories from zero, transformed bottom-ranked regions to number one nationwide, led teams of 30-plus across ten markets. The work I'm proudest of started when I learned to build.
I'm Founder & CEO of Next Revolution Media — a SaaS licensing company that owns Platform Builder, Newsletter Builder, SpecBuilder AI, and the Control Center admin engine. Our flagship platform, MaineCoastLife.com, is licensed under a five-figure Platform Licensing Agreement to a paying enterprise client. Three SMB platforms run in production.
SB Digital Solutions is how I take engagements. Fractional growth work for companies that need senior leadership without a full-time hire. Platform builds for operators who need real marketing infrastructure. Platform licensing through NRM for media companies and consultancies that want to deploy without building.
Three ways to work together
Engagement models.
One operator. Three commercial shapes. Pick the one that matches your stage.
Fractional
Embedded operator. 3–9 months.
GTM, revenue ops, AI workflows. Outcome-priced. Limited to 2 active engagements at a time.
- Revenue motion redesign
- AI workflow buildout
- Hiring scorecard handoff
Platform Build
Custom build on the NRM stack.
Newsletter Builder, Platform Builder, or SpecBuilder AI deployed inside your business. Production code, not a pilot.
- Branded, on your domain
- Your data, your AI keys
- 30-day operator handoff
Licensing
License a platform off the shelf.
Ongoing SaaS access to Newsletter Builder, Platform Builder, or SpecBuilder AI. Self-serve, supported, predictable.
- Existing NRM product infrastructure
- Templates + integrations
- Optional managed services
Flagship build
Eight weeks from concept to production launch. MaineCoastLife.com is a full-stack SaaS media platform — events engine, business directory, newsletter system, ticketing integration, custom CMS — designed, built, deployed, and licensed to a paying enterprise client under a five-figure Platform Licensing Agreement. The operator who can ship production software is not a hypothesis. It's a deployment.
CLIENT RESULTS
What clients say.
"The level of technology and attention I got for my investment was unreal. Built me a platform I'd expect from a $50,000 agency — with full attribution, content management, and monthly reporting. I own everything."
"We went from a basic website nobody could find to a full marketing platform with lead tracking. Shawn understood our business from day one and built something that actually brings in customers."
"The platform just works. The team manages content themselves, leads route automatically, and the Control Center makes everything visible. Best decision we made this year."
The systems behind the work
What I build.
Four production platforms, one shared spine: pragmatic AI, SMB economics, operator-grade reliability.
Newsletter Builder™
Platform Builder™
SpecBuilder AI™
Control Center™
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The Engagement Overview is the
shortest version of all this.
Scope, timelines, and engagement terms for Fractional, Platform Build, and Licensing — in one PDF. No drip campaign attached.